Sarah Becker Design

Brand Strategy
Brand Messaging
Brand Identity
Web Copywriting
Showit Web Design & Development

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View the Site

Ligatures like the lifted "A" and "E," custom "K" and custom "R" feel fun, elevated, and unnexpected.

Secondary font is modern, sleek, and features wide letter spacing for an elevated feel.

"During the entire process, I felt heard. I was immediately put to ease, because I felt that Jen was as invested as I was in to making sure that we would get it right."

— Sarah Becker, Owner & Founder

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Olive

Ballet

Plum

Velvet

Dew

Linen

Feminine

Blush

Bold & Confident

Relaxed & Grounded

Polished

Elevated

Artful

Luxe & Laidback

Eggshell

Classic

Cornflower

Curated

Bold / Eye-Catching / High-End / Artful / Curated / Polished / Feminine / Confident

Brand Personality & Messaging

“Creating elevated spaces through bold and delightful design.”

Tagline →

Mission Statement →

“Bold interiors, delightful details”

Tagline →

Mission Statement →

This brand leveled up. Now it's your turn.

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Hand(typed) letters from Jen.

Inspired by old-fashioned letter writing, I pen bi-weekly mini essays about my life: motherhood, business, design, and more. Peek into my thoughts and let's have a soul chat!

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